BRITISH COLUMBIA – German wines will share the spotlight with Asian foods in BC Liquor Stores throughout the month of April, 2016. 40 stores will feature lively displays of a select 10 German wines, including a sparkling Riesling and a Dornfelder Pinot Noir (with many a Riesling – and even a Gewurztraminer – in between). Customers can pick up their complimentary recipe booklet at all participating stores and a FREE consumer event will kick-off the promotion featuring the Asian foods of Vancouver’s best Asian food truck: Roaming Dragon.


The promotion showcases a wide assortment of Germans wines, giving consumers an opportunity to learn about the diversity of the German wine offering and how well they pair with Asian cuisines. A brochure has been developed which will be on display in all 40 participating stores, offering food pairing suggestions for the participating wines, along with four excellent Asian recipes; Pakoras, California Sushi Roll, Seafood Laksa and Szechuan Pork.


At the consumer event on Saturday, April 16, 2016, consumers can try samples, at no charge, of all 10 featured German wines paired with gourmet Chinese foods, hand-crafted specifically to enhance Wines of Germany. Accredited wine professionals will present the wines on rotation throughout the event, paired with the following Asian Appetizers:


General Tso Tofu Served on ginger and onion pressed rice cake and topped with Gai Lan Slaw

Roast Duck Spring Roll Filled with Asian Slaw and served with 5 spice dipping sauce


Details for the event are as follow:


Cambie and 39th Signature BC Liquor Store (Cambie Kitchen) Vancouver, BC

Saturday, April 16, 2016

3 – 6 pm


German wines are generally heralded as great food friendly wines. This is a very bold statement, but most sommeliers and other food and wine professionals will agree. British Columbia, being the multi-ethnic province that it is, hosts a wide array of cuisines that virtually reach out for German wines. The not-really secret here is the variety in styles (dry to sweet, sparkling or still), grape varieties (Riesling and Pinot Noir, to name the top ones of either white or red) and the distinct levels of richness (light to full, to honey-like) plus, based on the cooler climate, the wines generally have a good amount of acidity (considered vital for a great food wine) and lower levels of alcohol than warmer climate peers.


Visit BC Liquor Stores this May and Enjoy the Serendipity — where German wines meet Asian cuisine!




For more information please contact:


Ted Kalaboukis

Andros Communications

877-637-2044 ext.123





Featured Wines:


Wine Price SKU
Karp Schrieber ‘My Karp’ Riesling Mosel $20.99 543967
St Urbans Hof Ockfener Bockstein Kabinett 2012 $27.99 310524
Von Winning Riesling Paradiesengarten Pfalz 2014 $32.99 694778
Dr Loosen Sparkling Riesling $15.99 158501
Valckenberg Gewurztraminer Pfalz $17.49 541573
Leitz ‘Dragon Stone’ Riesling Rheingau $18.99 41756
Selbach Riesling Mosel $15.99 23242
Black Tower Dornfelder Pinot Noir $11.29 580118
Bend in the River Riesling $11.99 501080
Mertes ‘Landlust’ Riesling Mosel $13.99 509430